H Media blog

Wednesday, March 5, 2008

Concerns of Sirius and XM Listeners

By now everybody cognizes about the Dog Star and XM merger, first proclaimed on February 19, 2007. The amalgamation fourth estate conference stated that the incorporate service would offer more than than transmission channel capacity and more insurance premium services. As for the concern operations? Both companies will go on to run as separate services for the adjacent 15 years. As it stand ups now, both webs actually utilize different compaction and conditional entree systems, making the receiving systems incompatible with each other. While a incorporate receiving system is available, this would be an further purchase to regular XM and Dog Star brands.

Now that these webs are not directly competing against each other, their primary competition is with free services. Some hearers may wonder, will this amalgamation slow down the acceptance of artificial satellite radio? Executives have got stated that they are aware of the possibility and are not planning to increase the endorser price. Instead, they wish to net income by introducing new services like video, pilotage and advertising.

Has there been any resistance to the merger? There was some concern coming from the National Association of Broadcasters and the Consumer Alliance for Competition in Satellite Radio, who speculated that the amalgamation might make a monopoly. These concerns were directed in assorted ways but most with an oculus as to consumer cost. If Dog Star and XM compound (which they likely will, as a fourth estate conference would officially verify in a few months) then since they would now be the lone suppliers of artificial satellite radio, this incorporate company could raise the subscription price, leaving loyal radiocommunication fans small pick but to pay extra. However, Dog Star assured radiocommunication fans that there is still competition, namely from tellurian radio, Internet radiocommunication and portable mass media players. Dog Star have even gone so far as to assure to repair terms to slake the concerns of consumers.

One more than concern is in programming. Both webs have got major star powerfulness behind them: some of the top name calling penning trades with both suppliers include Oprah Winfrey, Martha Stewart, Leslie Howard Stern and British Shilling Dylan. Additionally, there is sole athletics scheduling on both networks. The companies are hoping to take down costs of production by merging. Some have got wondered if this agency that the decreased production cost would ensue in less overall programming. However, this theory is contrary to the fact that it's likely both companies will maintain non-duplicate channels, so even more than scheduling will be needed so each company can have got a full schedule. Besides, both webs have got shown a strong involvement in developing new product-new engineering in fact.

This looks to be the point of the merger: with a reinforced status, Dog Star and XM can elevate artificial artificial satellite radiocommunication to vie with other major mass media mercantile establishments in entertainment, like broadcast networks, cablegram networks, satellite suppliers and Internet programmers. Believe that the recent proclamation of American telecasting going exclusively digital in 2009 will do an impact in the gradual countrywide acceptance of digital content. As of today, Dog Star and XM have got a sum of 16 million dedicated subscribers. This is relatively little measure compared to 100s of billions of traditional radio, television and Internet viewers. However, it is still one giant leaping for the artificial satellite radiocommunication industry.

Labels: , , ,


Post a Comment

<< Home